TreVita, a U.S.-based medical travel company, has announced a 127% year-over-year increase in its plastic surgery program, alongside a 19% increase in male clients, signaling a broadening demographic for cosmetic procedures and growing willingness among Americans to travel abroad for care. The figures arrive as plastic surgery experiences renewed growth domestically and internationally, with the American Society of Plastic Surgeons (ASPS) reporting a 7% rise in U.S. cosmetic surgical procedures in 2025. Liposuction, breast augmentation, and tummy tucks were among the most sought-after procedures. Globally, more than 35 million surgical and nonsurgical aesthetic procedures were performed in 2025, according to the International Society of Aesthetic Plastic Surgery (ISAPS), with men accounting for over 14% of surgical procedures worldwide. Eyelid surgery, gynecomastia surgery, and rhinoplasty ranked as the three most common surgical procedures for men.
The demand is also being shaped by the widespread adoption of GLP-1 weight-loss medications. Significant weight loss can leave patients with excess or loose skin, increasing interest in body-contouring procedures. In 2025, 82% of ASPS member surgeons reported receiving consultation requests related to GLP-1 use, while upper body lifts increased 22%, arm lifts 21%, thigh lifts 20%, and breast lifts 8%. The ASPS cautions that its data does not establish GLP-1 use as the cause of growth in any specific procedure category, but the medications have clearly become a significant part of patient conversations around plastic surgery.
“Plastic surgery is becoming relevant to a much broader group of people than it was even a few years ago,” said Blake Schroeder, CEO of TreVita. “We’re seeing that firsthand, from more men exploring procedures to patients looking to address changes after significant weight loss. As more people look beyond the U.S. for care, our purpose of removing barriers and helping people achieve outcomes far greater than imagined, while putting safety, integrity and genuine care at the center of the experience, becomes more important than ever.”
TreVita currently works with five TreVita Verified medical facilities in Zona Río as part of its plastic surgery medical travel program and continues to vet additional practitioners and facilities as demand grows. Every facility, clinician, and surgeon undergoes a rigorous five-step vetting process to become TreVita Verified, which includes independent verification of medical credentials, licensure, and specialty certifications; review of professional history, patient feedback, and public records; and in-person evaluation of physicians and facilities. TreVita also works with a partner plastic surgery clinic in Cartagena, Colombia, extending its offering to the Caribbean coast while maintaining the same commitment to physician vetting, safety, and individualized care. In Cartagena, clients have access to private recovery accommodations in the Bocagrande neighborhood, with 24/7 nursing support, post-operative therapies, chef-prepared meals, and dedicated care coordination throughout recovery.
“We know that one of the biggest questions people have when considering care outside the United States is, ‘How do I know who I can trust?’” Schroeder said. “TreVita Verified is our answer to that question. Our process goes much deeper than looking at a website or accepting a credential at face value. We independently verify, research and meet the people we work with because patients should have as much information as possible before making an important decision about their care.”
The implications extend beyond plastic surgery. TreVita supports patients seeking bariatric surgery, hair restoration, regenerative medicine, and other specialty care, providing end-to-end support throughout the medical travel journey. Across its partner locations in Mexico and Colombia, TreVita helps coordinate physician consultations, travel, treatment, and recovery, remaining involved from the first consultation through post-procedure follow-up. For more information about TreVita’s plastic surgery program, visit TreVita Plastic Surgery. The announcement, first reported by NEWMEDIAWIRE, underscores how medical travel is moving into the mainstream as patients seek vetted options abroad and as the profile of the typical cosmetic surgery patient continues to evolve.
