Tom Schaeffer's RV Superstore in Shoemakersville, Pennsylvania, has added new inventory, enhanced service capabilities, and expanded its selection of pre-owned and new RVs. Located on Route 61, the dealership now operates across 15 acres, offering travel trailers, fifth wheels, and motorhomes from brands including Grand Design, Forest River, Keystone, Thor, Winnebago, and Heartland. The changes position the dealership as a location for customers seeking a large RV superstore, a camper showroom in Pennsylvania, or a used RV marketplace.
The showroom has been updated to include current models of Class A and Class C motorhomes, travel trailers, and fifth wheels. It is organized to allow customers to view multiple layouts and features. Highlights include a selection of new RVs from brands such as Thor, Forest River, Grand Design, Keystone, Winnebago, and Heartland, with areas to explore vehicle layouts and features. Staff are available to guide customers in choosing a suitable RV, with models ranging from compact travel trailers to larger motorhomes.
The dealership’s used RV marketplace includes pre-owned travel trailers, fifth wheels, and motorhomes that are inspected and maintained. Features include vehicles from multiple brands and model years, options available at a range of price points, and online tools to browse inventory and compare vehicles before visiting. The company operates a service center with 25 service bays, including a paint booth for maintenance and repairs. Technicians are trained to handle maintenance and repair for all RV types, and the parts department provides replacement and upgrade options to support long-term vehicle use.
The dealership provides a financing department for new and pre-owned RVs, offering payment options suitable for different budgets, guidance for first-time and returning customers, and pre-qualification tools for both new and used vehicles. This enables customers to access options from the used RV marketplace or the new camper showroom in Pennsylvania. Community engagement includes hosting RV demonstration events on the dealership property, workshops on RV maintenance and safety, and collaborating with regional travel organizations.
Tom Schaeffer's RV Superstore offers an online catalog to support customers exploring the camper showroom in Pennsylvania or the RV marketplace. Features include a searchable catalog with specifications and images, tools to compare multiple vehicles, and access to pre-qualification and financing applications online. The company has increased visibility and accessibility of its inventory with detailed online listings of all current vehicles, search and filter tools to narrow down options by type, brand, and size, clear categorization of vehicles into new and pre-owned segments, and the ability to schedule showroom visits or service appointments directly through the website. These measures provide customers with structured access to both new and pre-owned RVs, supporting informed decisions when selecting vehicles from the dealership’s inventory.
