Sutton Stracke Hosts 5th Annual Women Pioneers of Circular Fashion, Spotlighting Industry Shift Toward Sustainability

Sutton Stracke's Women Pioneers of Circular Fashion event during New York Fashion Week honored three women advancing circular fashion and highlighted the growing movement to keep clothing in circulation.

AI Industry News Staff
••Environment & Sustainability
Sutton Stracke Hosts 5th Annual Women Pioneers of Circular Fashion, Spotlighting Industry Shift Toward Sustainability

On September 10, 2026, during New York Fashion Week, Sutton Stracke, star of The Real Housewives of Beverly Hills and fashion entrepreneur, hosted the 5th Annual Women Pioneers of Circular Fashion at the Martha Graham Center for Contemporary Dance. The event, presented by Stracke's circular fashion house Sutton Brands, honored Susan Rockefeller, Julia O'Mara, and Kristy Caylor for their contributions to moving the fashion industry toward a more circular economy. The annual celebration has become a significant platform for recognizing women who are reshaping how clothing is produced, consumed, and reused.

The honorees represent different facets of the circular fashion movement. Susan Rockefeller, an entrepreneur, conservationist, and founder of Musings Magazine, has used storytelling and advocacy to encourage a more thoughtful relationship with what we make, consume, and value. Julia O'Mara, co-founder and COO of Pickle, is transforming traditional fashion ownership by creating a shared approach to closets and clothing. Kristy Caylor, founder and CEO of Trashie, has made clothing take-back more accessible, creating systems that encourage consumers to move unwanted clothing out of their closets and back into circulation. Together, they address a critical problem: how to keep garments in use and out of landfills.

The event also marked the opening of the Name'Em City Pop-Up Tour, a five-city retail experience bringing Sutton Brands' circular-fashion concept to New York, Nashville, Dallas, Charleston, and Chicago through spring 2027. This tour extends the reach of circular fashion beyond a single event, offering consumers direct access to curated collections and take-back partnerships. The evening featured a preview of Sutton Brands' Green Label and circular-fashion retail experience, a live performance by the Martha Graham Center for Contemporary Dance, and an intimate gathering of fashion, entertainment, and sustainability leaders. It was also filmed for Bravo's The Real Housewives of Beverly Hills, bringing the message of circular fashion to a broad television audience.

Stracke's work through Sutton Brands reflects a growing recognition that the traditional linear fashion model—take, make, dispose—is unsustainable. By focusing on longevity, reuse, repurposing, and more conscious consumption, Sutton Brands offers an alternative. The company connects designers, consumers, and the reverse-logistics infrastructure necessary to keep garments in use. As Stracke, also known as Sutton Brown, said, "Every year we set aside one evening in New York for the women actually doing this work. Susan, Julia, and Kristy have each solved a different piece of the same problem — how you get clothing moving again instead of sitting unworn. This industry has no shortage of conversation. These three have volume."

The event drew notable attendees, including fellow RHOBH stars Erika Jayne and Tracy Tutor, designer Brian Atwood, and The Real Housewives of London star Juliet Mayhew, among others. It was presented in partnership with The Return, GURUS, Graham 100—celebrating the 100th anniversary of the Martha Graham Dance Company—Sutton, Est. 1971, S&M Wine Co., J.T. Meleck Distillers, and Berkeley College. Previous honorees include Rachel Kibbe, Sarah Barnes, and Dana Thomas, underscoring a sustained commitment to recognizing leaders in this space.

For those interested in learning more about Sutton Brands' sustainability philosophy, visit Sutton Brands Sustainability. More information about the company is available at SuttonBrands.com.

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