Rural King, a family-owned retailer specializing in rural lifestyle products, has opened its first store in Mississippi at 2308 Highway 45 N in Columbus. The grand opening celebration, scheduled for Friday, Sept. 26 through Sunday, Sept. 28, will feature specials, double RK Rewards loyalty points on qualifying purchases, and a chance to win one of 100 $25 gift cards. Customers will also receive a complimentary bottle of Rural King water during their visit.
With a history spanning more than 60 years, Rural King has become a staple in the communities it serves. The Columbus location incorporates innovative features such as mobile and self-checkouts to enhance the shopping experience while preserving the personal customer service that defines the brand. “We are thrilled to open our first Mississippi store in Columbus,” said Steve Barbarick, Rural King CEO. “This is an exciting opportunity to serve a new community with the value, service and hometown spirit that have guided Rural King since the beginning.”
The store offers a wide range of brands, including Carhartt, Blackstone, Ariat, Wrangler, Black Rifle Coffee Company, Walnut Creek Foods, and Henry Rifles. Product categories include livestock and pet supplies, automotive items, power equipment, tools, grilling essentials, food and snacks, cleaning products, and seasonal items like heating and cooling products, outdoor patio décor, pools, toys, home décor, and sporting goods.
As a community-oriented retailer, Rural King supports local initiatives such as youth organizations 4-H and FFA, as well as veterans and first responders through partnerships with organizations like the Gary Sinise Foundation. The company’s commitment to fostering meaningful connections reflects its core values of teamwork, integrity, and continuous improvement. For more information, visit Ruralking.com, RKguns.com, or RKtractors.com.
Rural King, also known as RK Holdings, LLP, was founded in Mattoon, Illinois in 1960. The company now operates more than 140 stores across 14 states, including Alabama, Georgia, Florida, Illinois, Indiana, Kentucky, Michigan, Missouri, North Carolina, Ohio, Pennsylvania, Tennessee, Virginia, and West Virginia. The new Mississippi location marks a significant step in the retailer’s expansion, bringing its low prices and broad range of farm and home necessities to a new community.


