HKTDC Launches Seven Major Lifestyle and Licensing Fairs, Showcasing Global Innovation and Sustainability
The Hong Kong Trade Development Council (HKTDC) opened seven flagship events today, featuring over 5,600 exhibitors from 30+ countries, highlighting trends in licensing, fashion materials, and sustainable home products.

The Hong Kong Trade Development Council (HKTDC) today officially opened its seven flagship lifestyle and licensing events, including the Hong Kong Gifts & Premium Fair, Home InStyle, Fashion InStyle, Hong Kong International Printing & Packaging Fair, DeLuxe PrintPack Hong Kong, Hong Kong International Licensing Show, and Asian Licensing Conference. Together, the events have attracted some 5,600 exhibitors from over 30 countries and regions, underscoring Hong Kong's role as a global hub for trade and innovation.
HKTDC Executive Director Sophia Chong emphasized Hong Kong's strategic position: "Hong Kong has long served as the key gateway for global businesses connecting with the Chinese Mainland, playing the role of super connector and super value-adder that bridges the Chinese Mainland's vast market with the rest of the world." She highlighted Hong Kong's robust innovation ecosystem and intellectual property infrastructure as ideal for commercializing creativity.
The Gifts & Premium Fair and Home InStyle present a diverse range of products focusing on cultural creativity, sustainability, and gerontechnology. A new "Reimagine" themed floor at the Hong Kong Convention and Exhibition Centre (HKCEC) Hall 5 offers buyers a one-stop overview of global trends. Notable product launches include the Camel Brand MINI20 thermos blind box by Wei Yit Vacuum Flask Manufactory, created with Hong Kong illustrators, and an infection-prevention mobile toilet by PREN Ltd, which requires no installation or water and incorporates health monitoring.
The Hall of Fine Designs at the Gifts & Premium Fair features over 100 exhibitors, including Star Industrial Co., Ltd's Red A "Made in Hong Kong" mini-series blind boxes evoking nostalgic daily life, and Moral Team Holdings Ltd's Napier Coded backpack for pickleball enthusiasts made from recycled materials.
Home InStyle's Gerontech and Innovative Material Pavilion, funded by the Innovation and Technology Commission, showcases over 20 local enterprises with products like the TechFitX Smart Sports Training System by Scan Infinity Ltd and the IntuCREW smart power-assist solution for caregivers by the United Nations University Hub at Lingnan University. Innovative materials include biodegradable tableware from lotus stems by Lotux International Holdings and bio-based tiles from agricultural by-products by Mush Composites.
The Cultural and Creative Avenue gathers design institutions from over 10 countries, featuring brands like Indonesia's PT MANAMU ANAIA SUMBA with Banoura bracelets, Czech exhibitor Izaak Reich Crystal s.r.o. with handcrafted glass, and Pantone as color partner presenting 2026 Color of the Year "Cloud Dancer".
Fashion InStyle's NEXT zone, sponsored by the Cultural and Creative Industries Development Agency (CCIDA), showcases global innovation in fashion materials. Exhibitors include Belgium's Bloom Biotech with microalgae leather, Finland's Spinnova PLC with SPINNOVA® fiber from wood or waste cellulose, and Vietnam's Thai Son S.P Co., Ltd with ramie fabric. Project ambassador Han Chong leads six local designer brands in cross-disciplinary collections using forward-looking materials, including the world's lightest H2 fabric from French supplier Chargeurs PCC and mycelium leather from Indonesian supplier MYCL-Mycotech Lab.
The Hong Kong International Printing & Packaging Fair and DeLuxe PrintPack Hong Kong highlight eco-friendly solutions, such as FSC Transparent Non-plastic packaging by Elements Printing and Packaging Limited and RFID labels with paper-based inner layers by BSN International Hong Kong Limited. DeLuxe PrintPack features 3D rotating music boxes and vintage phonograph gift packaging by Ijen Enterprises Ltd.
The Hong Kong International Licensing Show introduces a new IP and e-Commerce Support Services zone, uniting e-commerce platforms, KOLs, and marketing firms to help brands capitalize on e-commerce growth. Headline IPs include Potatoz by 9GAG Limited, LuLu the Piggy by Toyzeroplus Limited, and Café de Bollo by Yogurt Studio Ltd. The Asian Licensing Conference features speakers like Maura Regan of Licensing International and Alessandro Villa of FIFA discussing global trends and sports licensing.
Throughout the fairs, around 60 thematic seminars cover topics like the silver economy, generative AI in printing, and sustainable design. For more information, visit the HKTDC Media Room at https://mediaroom.hktdc.com/en and individual fair websites such as Hong Kong Gifts & Premium Fair and Fashion InStyle.

